Focusing on the details that matter
Holistic Vision
We reveal and address reality before offering the right solutions to take your business to the next level.
Accurate Diagnosis
We are external, and we are independent. This means we are able to reveal the truth that will allow your company to make real changes.
Operational Integration
We work closely with you and your team to provide knowledge, experience and tools that are used by international companies and consulting firms.
Flexible Service
We adapt to the timing and location needs of your business.
What is happening in your company? Take a look at the business cycle and discover how we can help
- Business Plan Development
- Funding (Equity/Debt)
- Operational Plans
- Process Definition & Control
- Cash Flow and Working Capital Management
- Interim Management
Growth / Expansion
Common questions at this stage:
- Can you see your revenue growing but your cash is decreasing?
- Is your debt worryingly increasing?
- Are your financial forecasts reliable and consistent?
- Financial and Operational Restructuring
- Business Plan Review
- CRO
- Cash Flow and working capital management
- Interim Management
Transformation
Common questions at this stage:
- Why is business profitability decreasing when revenues are growing?
- How long do you have before cash runs out?
- Is your company facing unexpected payments that impact your business plan?
- Business Plan reviews
- Financial and Operational Reestructuring
- Contingency Plans
- CRO
- Cash Flow and working capital management
- Interim Management
Distress
Common questions at this stage:
- What is the best way to keep the company alive?
- What options do you have before cash runs out?
- When is the right time to plan for a pre-insolvency scenario?
- Cash Flow and working capital management
- Interim Management
Recovery
Common questions at this stage:
- How can the company improve procedures and control to avoid restructuring situations?
- How can the company recover growth and profit?
- What overheads are essential and what are not?
- Business Plan Development
- Funding (Equity/Debt)
- Operational Plans
- Process Definition & Control
- Cash Flow and Working Capital Management
- Interim Management
Growth / Expansion
Common questions at this stage:
- Can you see your revenue growing but your cash is decreasing?
- Is your debt worryingly increasing?
- Are your financial forecasts reliable and consistent?
- Financial and Operational Restructuring
- Business Plan Review
- CRO
- Cash Flow and working capital management
- Interim Management
Transformation
Common questions at this stage:
- Why is business profitability decreasing when revenues are growing?
- How long do you have before cash runs out?
- Is your company facing unexpected payments that impact your business plan?
- Business Plan reviews
- Financial and Operational Reestructuring
- Contingency Plans
- CRO
- Cash Flow and working capital management
- Interim Management
Distress
Common questions at this stage:
- What is the best way to keep the company alive?
- What options do you have before cash runs out?
- When is the right time to plan for a pre-insolvency scenario?
- Cash Flow and working capital management
- Interim Management
Recovery
Common questions at this stage:
- How can the company improve procedures and control to avoid restructuring situations?
- How can the company recover growth and profit?
- What overheads are essential and what are not?
Exponential growth with erosion in margins
The company has double-digit sales growth, but this is not reflected in net profit. Information to analyze profitable business lines and sites is not available or arrives late.
Cash flow tensions
No reliable information when cash runs out. Financial needs at the end of the year can more than unexplainably double. Debt is increasing meaning, terms and conditions need renegotiating.
Searching for sources of financing/investment for business expansion
Your competitors are able to find better financial deals. You don’t know if you have the capacity to manage a complex process in addition to day to day operations.
Complex operations
It’s the first time the company is facing this type of operation, (acquisition, merger, joint venture...). It’s a game changer in the life of the company and success is essential.
Renewable energy at any stage of the business cycle
From developers looking to take the next step in their business to medium size companies in fast expansion that need to improve procedures and financing.
Marisol's contributions to Solek were highly valuable
Solek Holding SE
Established in 2010, Solek Group specializes in renewable and sustainable energy. An innovator in solar power, Solek Group develops, builds, operates, owns and maintains numerous power plants throughout Europe and Latin America.
“She seamlessly integrated herself into the company and swiftly acquired a profound grasp of our operational processes. Marisol effectively analyzed intricate financial data, providing valuable insights into our company's financial health within a short timeframe. This facilitated informed decision-making for our executive team by identifying immediate opportunities and offering business recommendations. In conclusion, I recommend Marisol for companies seeking to enhance financial management in complex settings. Her professionalism, expertise, and strategic acumen have the potential to augment the capabilities of any team she joins.”
Company Founder & Group CEO
I am the energy your company needs to really make great changes.
My name is Marisol Santana and I’m the founder of Hawk Strategy. My experience is mainly in finance as I have been CFO and Consultant for companies such as Abengoa or Alvarez Marsal for over 25 years.
I enjoy managing highly complex situations involving large amounts of investment that involve many different international stakeholders from different cultural backgrounds such as Spain's largest financial restructuring.
My education is in Business Administration and I have an MBA from the Instituto de Empresa. I have also received training in Digital Business and Exponential Technologies from Singularity University in Silicon Valley.
I realised how important people are when you are working in complex environments, and this is the reason why I decided to certify as Executive Coach and Team Coach.
Committed to diversity, sustainability, and entrepreneurship, I’m a Teacher in Private Equity & Venture Capital, Business Angel and Mentor.
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